“Letter to Soccer Nation”

IMPACT

230M reach and 221,700 views across all platforms, generating Advertising Value Equivalency of $2,120,000 and 99% positive sentiment across 162 articles.

Led a multi-brand integrated production for Henkel featuring US Soccer Legend Alex Morgan delivering still and video assets to announce and support Henkel’s partnership with U.S. Soccer, including targeted content for sub brands Dial, Loctite and All Free Clear.

“The communication, professionalism, and attention to detail was unmatched. Working with Adam and his team was a pleasure. They made our production process with Alex Morgan seamless and delivered world-class content. In fact, after wrapping production, Alex said this was ‘one of the most organized, professional and well run shoots’ she had ever been on. I can’t wait to work with them on our next project!”

Brand - Henkel

Agency - Genesco Sports Enterprises

Producer - Sarah Zientarksi

Director / Photographer - Adam Green

Asst Director - John Dolan

DP - Stephen Smith

AC - Marq Castagna

Gaffer - Ryan Emmanuel

Grips - Kevin Guild, David Lichtenberg, Nick Berry, Justin Fisher

DIT - Kevin Shiramizu

Audio - Beto Cabral

Props - Camille Milroy

Props Assistant - Jake Arzola

Production Assistants - Hayden Hawley, Dom Nunes

Teleprompter - Adam Harris

Location Manager - Lisa Rothmuller

Wardrobe Stylist - Jasmine Caccamo

Key MUA - Toby Fleischman

Key Hair - Nancilee Santos